Mohuan Shouji

Chinese central government network CCTV is launching a new fantasy drama inspired by SMS technology.
The story, written by Chris Chaplin, is fresh from Beijing:

"Imagine Superman, Monkey King, time travel, martial arts and state-of-the-art technology all rolled into one. Sorry for that mental image, but this is what Mohuan Shouji (or "Magic Cellphone") promises when it hits the small screen in November. This "modern" fantasy television drama series brings up a concept that human beings can actually be transported through SMS (we have heard rumors that Shanghai officials and mobile phone service providers are actually planning on launching this functionality ... by 2010, the magical year when all of our dreams will come true).
The story (plot in Chinese) starts when a cellphone robot travels through a time tunnel — the Bund Tourist Tunnel? — and arrives in ancient times, where she meets characters from Chinese mythology such as Monkey King. Then she is brought back to 2006 and looks for her owner. The owner, the lead role in the show, gained supernatural powers from the cellphone, naturally, and began a mission to save the world. We want some of whatever the creators of this show were smoking.
Mohuan Shouji is brought to you by well-known CCTV producer Li Gongda and billed as the first ever fantasy TV series in China (because all of the other Chinese shows featuring people who fly around and perform kung fu and sorcery are based on fact). The cast includes famous Taiwanese actor Jiao Enjun, young Chinese actor Cui Lin, who played lead role in Beijing Bicycle, and famous TV host Chen Qian. We actually first learned of Mohuan Shouji via this thread on tianya.cn

Apparently 99% of the readers’ first reaction was, “Yuck! How could CCTV produce such a cheesy show?” Our reaction: Haven't these people watched CCTV before? We're pretty sure at least one of those Cs stands for "cheesy."